‘NEWCOMER PR COMPANY OF THE YEAR’ 2010

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Our Services

Public Relations is the art of managing the relationship a business or organisation has with its audience. It entails professional communication and a thorough knowledge of which media will most successfully reach a specific audience and all other possible avenues. High impact headlines, strategic long term campaigns, product/press launches, events, trade campaigns, international media relations.

  • Press Office and Media Relations

    We are the first point of contact for press on behalf of the client. We are well known in the media and we run a sophisticated press operation. Our media contacts within the lifestyle industry are first class and extensive, and we have personal relationships with individuals who influence the trendsetters.

  • Marketing and PR Strategy

    News releases, features, copy writing, product and image placement, ongoing creativity, advertorials, competitions and giveaways, press visits and road trips.Marketing services include project co-ordination and contacts with print and graphic designers, photographers and stylists, photographic and event venues, campaign measurement and evaluation, crisis management. This will include everything from start to finish - creating, evaluating and executing campaigns.

  • Start Up PR

    As a young company we understand the need for publicity in those early days to really put you on the map. We also recognise that budgets are stretched and so we offer a service for Start Up Businesses that recognises financial constraints but puts together PR package options that gets you the profile needed to grow your business within your capacity.

  • Events Division

    We produce and manage first-rate brand and product launches, help to access sponsors and raise funds, charity events and press conferences, art events and private views.

  • Planning and Partner Promotions

    We identify, facilitate and negotiate promotions, competitions and alliances ensuring they remain in line with the wider communications message.

  • Celebrity Endorsement

    Its not what you know, its who you know. With experience in the film and entertainment industry, Its Pr has extensive contacts with celebrities and their agents and stylists.

  • Sponsorship Advice and Contact

    We link up like-minded brands, no matter what size you are, to increase your brand presence. We bring in sponsors for client launches and events, and successfully place brands to propel you into different and desired fields.

  • Digital PR

    Understanding of how to reach your audience through social networking, blogging and interactive viral messaging is key to any successful campaign. Traditional PR is no longer enough.


    Useful facts:
    • 344 million Europeans use the Internet
    • 43% of the world’s Internet users live in Europe
    • Fast way to deliver information to the correct target demographic
    • Content can be controlled and easily adapted
    • Reviews are highly trusted
    • A quick way to seek information
    • Competitions can generate high traffic flow and capture data
    • Placements encourage blogs and reader opinions
    • Online gives the option for web search optimisation

  • Product Placement

    Some would argue it's a sort of "art imitating life" scenario -- where ads are imitating the practice of product placement. Instead of spending large amounts on adverts, your product is the star in TV, films, and other mediums. Connecting entertainment and brands provides the opportunity for brands, products and services to be embedded within the content of an entertainment medium and be seen by actively engaged audiences at a fraction of advertising costs.

  • Competitor Analysis

    We provide full competitor analysis on projects, press and any other activities of notable client competitors. Just so we can make sure we are always one step ahead.

  • Social Awareness and Ethics

    We also engage in Corporate Social Responsibility to positively impact the reputation capital of the brand.

  • International Media Relations

    Through our past experience, ongoing relationships and affiliate networks, we have relations internationally, whether it is for press, marketing initiatives or accessing new markets. There’s no unturned stone.